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... israeli dairy tnuva has launched a calcium and vitamin d-fortified milk targeting children’s bone health ... ” tnuva said market research had indicated the demand for the product due to the importance of bone health to overall children’s development ... "the technology to enrich milk products with high levels of vitamin d and calcium enabled us to offer our consumers a unique value-added nutritious product," said noga schwartz, health & wellness department manager at tnuva dairy division ... elderly people with bone health concerns were being targeted by, "some of our customers", he said with further dairy or soy drinks likely ... bone plus in mainland europe, aenova-owned swiss caps has been promoting a vitamin d, k and calcium supplement called bone plus it says offers raised bioavailability due to a calcium formulation that is more water soluble and therefore less reliant on bodily gastric acid
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... “it is well established that dairy foods are one of the richest sources of dietary calcium and calcium intake during younger years influences bone health later throughout life,” she says ... “the school years are a critical time for building peak bone mass and including three serves of dairy every day will ensure children get the calcium they need for strong bones and teeth
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... the uk market for functional foods on a bone health platform grew 6 ... on a global level, meanwhile, the market for bone health food and drink products has remained stubbornly flat at around $2 ... 1bn over the last decade, according to leatherhead food research (lfr) market intelligence manager chris brockman, who presented the data at an lfr conference on bone health yesterday ... uk, was engaging consumers, given that osteoporosis prevention was not top of mind for many shoppers and functional foods in the bone health arena also offered no immediate benefits, unlike products such as probiotics ... mintel: sharp rise in new products in 2009/10 however, there were signs that the market was picking up, with the number of new products launched on a bone health platform rising sharply in 2009/10 with firms expanding beyond dairy, beverages, cereals and bakery into a range of products from calcium-enriched popcorn snacks to canned fruit salad with calcium-enriched fruit juice, said mintel trends and innovation consultant carla ogeia lewis ... indeed, the number of new bone health launches in 2009 (508) was more than double the figure for 2008 (252), while there had already been 367 new products in the first eight months of this year, suggesting that 2010 would be a record year, she said ... health claims: 'strong' or 'normal' bones? there was also encouraging news on the regulatory front, with bone health ingredients - notably calcium and vitamin d- faring well under the eu health claims regime, in sharp contrast to most other functional food ingredients ... that said, many delegates at the conference were concerned about the neutral wording of the approved claims in this area - 'calcium contributes to the maintenance of normal bone structure' (article 13 ... 1), or 'calcium and vitamin d are needed for the normal growth and development of bone in children' (article 14) - given that many claims currently on the market refer to 'strong bones' (not 'normal' ones
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... danone has decided not to roll out its high-dose, calcium-fortified bone health yoghurt densia in france after a disappointing trial in a small french town ... on the iberian peninsula it bears the claim: helps you to maintain your bone density
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... the nutrition company claims that ensure muscle health shakes offer its proprietary ingredient, revigor, a source of hmb (beta-hydroxy-beta-methylbutyrate, an amino-acid metabolite), and 13gm of protein to help rebuild muscle and strength ... ensure clinical strength shakes offer 350 calories, clubbing both the benefits of revigor and protein with immune balance, a blend of prebiotic fiber to improve digestive tract health and antioxidants to boost the immune system ... according to abbott, two servings of ensure muscle health and ensure clinical strength per day provide three grams of revigor (a source of hmb) and protein, to boost muscle health ... ensure muscle health shakes are available in creamy milk chocolate; homemade vanilla; strawberries & cream; and banana cream flavors ... ensure muscle health and ensure clinical strength shakes come in eight-ounce, reclosable plastic bottles ... abbott has also recently reintroduced its product line and launched a new, streamlined look for the ensure brand, with an updated logo and bold packaging of ensure muscle health, ensure clinical strength, ensure immune health, ensure bone health, ensure or ensure plus
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... at the same time, a portion of any coco pops cereal will provide 10 percent of the recommended daily amount of vitamin d, which british children don’t get enough of despite the fact it is essential for bone health
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... a new study has shown that consuming anlene significantly reduces the amount of bone loss in post-menopausal asian women within four weeks ... the research, published in bone health journal ‘bone’, conducted in jakarta and manila through leading medical research centres, monitored 60 women, at least five years post menopause in each country ... joanne todd, senior health platform manager for anlene, says: “the study showed that anlene had a rapid effect, and was better at regulating and reducing calcium loss and bone breakdown ... in less than four weeks the rate of breakdown of the patient’s bones was reduced and within eight weeks, participants bone turnover was significantly lowered ... ” “this adds further scientific backing to anlene, the first high calcium milk of its kind in asia and the only milk drink clinically proven to prevent bone breakdown ... ” fonterra has been active in researching and promoting bone health in asia ... the company has spent more than us$50 million on bone health research and has conducted 18 clinical trials relating to bone health ... “working alongside massey university in palmerston north, we are uncovering and applying the latest in bone health research to our anlene product in asia ... ms yeoh has been the bone health ambassador for anlene for the past 2 years ... one in three women in asia is at risk of developing osteoporosis, yet bone health is largely unrecognised as a health issue across the region
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... furthermore, adhering to the dietary patterns may put people at risk of decreased bone health, reported a team of us scientists in research in autism spectrum disorders
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... an avalanche of scientific evidence may have come down in support of the health benefits of vitamin d but so far, with the exception of the us, this buzz has yet to translate into a market boom ... over the past few years scientists have uncovered evidence suggesting that vitamin d is a lot more than just a simple bone health ingredient ... no longer just a nutrient that piggy backs on the credentials of calcium; vitamin d is now a celebrated health ingredient in its own right
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... supplements of omega-3 epa (eicosapentaenoic acid) may protect against bone loss during weightlessness, according to a new study from nasa ... the fatty acids, most notably epa and dha (docosahexaenoic acid), have been linked to a wide-range of health benefits, including reduced risk of cardiovascular disease (cvd) and certain cancers, good development of a baby during pregnancy, joint health, and improved behaviour and mood ... sky may not be the limit according to findings published in the journal of bone and mineral research, new research from nasa suggests that epa may protect against bone loss during space flight ... led by dr sara zwart from the universities space research association in houston the researchers looked at levels of a protein called nf-kappab that is linked to a range of functions, including bone resorption, muscle wastage, and immune health ... however, astronauts who reported higher intakes of fish, and therefore the omega-3s they contain, had lower levels of bone loss after spaceflight ... to boldly go where no pufa has gone before “we now have evidence that nf-kappab is activated after short-duration spaceflight, and therefore inhibition of nf-kappab activation could have many beneficial downstream effects to counteract the negative effects of spaceflight on bone, muscle, and immune function,” wrote the researchers ... “beyond muscle, bone, and immune function, the role of n-3 fatty acids in cancer prevention is currently being investigated in animal models of spaceflight radiation effects, with positive results
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Coca.Cola
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PEPSI
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Mcdonald
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Mars
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Mumika
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Chika
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